the trailer is to contrast an intense montage
with a slower paced shot of London, followed
by the title and preceded by a sound boom. This
requires an impactful but not entirely
dynamic title. The 'Hummingbird' title uses a simple,
sans serif typeface in a slightly
yellower shade of white, with wide letter spacing
giving the otherwise tame sounding
title a sort of ominous gravitas. It appears on a
green/blue darker background that is evocative
of smoke or space. This is a highly effective use of a
title card, with minimal animation but
strong graphical design, making something of
it's kin a viable option for us to use and design in
our trailer.
We have been for a while stuck in terms of an actual
name for our film.
My suggestion has been 'Two Evils'.
This title fits with our narrative
as the protagonist must choose the lesser of two
evils (the evils being
the main bad guy and the police chief, both
of whom want to kill or arrest him).
It is also reminiscent of films similar to ours with
titles appropriate to the
plot whilst being outwardly fairly vague, such
as 'Eastern Promises'
and 'Welcome To The Punch'.
One of the downsides to this title may be its
vagueness, although I
feel this may conform to the genre and not really be
an issue. However
another issue may be that 'Two Evils' is reminiscent
of a different
genre - namely Horror. Films like 'Drag Me To Hell'
and 'Deliver Us From Evil'
are solidly within the boundaries of the Horror
genre, but similarly
to 'Two Evils', use expressions or quotes in
their titles, as well as
terminology that suggests the demonic, satanic side of
the Horror genre.
In any case, Two Evils' is my proposal for our film
title, despite its
possible Horror connotations. I remain open to any
other suggestions
from the group, as I do acknowledge the title is
not perfect.
CM
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